Rooted in Purpose. Driven by Possibility.

At Shineology Skills Lab, we promise to light the path to your potential with skills that inspire, empower, and elevate. Our dream is to empower every learner to discover their strengths, master new skills, and shine their brightest. Read on to learn more about Shineology.

Learn.Advance.Shine

Practical training, story coaching, workforce development, and custom team solutions to help people and organizations grow.

We partner with individuals and organizations to unlock potential through personalized coaching, career readiness, and team training. Whether you’re growing your own skills or strengthening your workforce, we walk with you every step of the way.

what we offer

We provide practical skills training that builds real confidence and delivers real results; training in Microsoft productivity tools like Excel, Outlook, Word, Teams, and PowerPoint; and project management support to help you plan and lead with clarity. 

Our offerings also include IT training from foundational to advanced levels, story coaching to help you lead with your voice, and workforce development solutions designed to enhance talent growth, culture, retention, and performance.

At Shineology, we don’t just teach, we create transformation. Based in Southwest Ohio, Shineology proudly offers in-person training for six or more in the Dayton and Cincinnati areas, and virtual delivery nationwide.

Many of our Ohio-based clients qualify for reimbursement through the state’s TechCred program, up to $2,000 per credential.

With expert facilitators and heart-led coaching, we partner with you to deliver training that’s practical, meaningful, and designed to elevate your people and your business.

Amy crawford, sHRM-CP

Founder & Story Coach, Shineology Skills Lab

Amy Crawford is a certified HR professional and Story Coach with a passion for helping people grow, professionally and personally. With over a decade of experience in adult education and community workforce development, she brings a deep understanding of how skills, support, and storytelling work together to empower lasting change.

Through Shineology, Amy has designed programs that combine emotional intelligence, digital fluency, and career readiness into one supportive learning experience. Her signature Rise and Shine series has helped hundreds of learners gain clarity, confidence, and a stronger sense of direction.

A firm believer that every person has value and voice, Amy brings warmth and motivation into every training she leads, whether she’s working with corporate teams, community organizations, or workforce partners. Outside of work, you’ll find her developing new curriculum, mentoring others, and reminding everyone around her to keep shining.

Amy facilitates Storytelling for Business through the LORE storytelling concept, equipping leaders and teams with the skills to share stories that inspire, connect, and create lasting impact. Ready to discover the story that sets you apart? Reach out to learn more about bringing this training to your organization.

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